I collaborated with Gabby Fisher to craft a bold personal brand and website that captures her evolution into a powerhouse keynote speaker and marketing strategist.
From the vibrant color palette to the unapologetically confident typography, every detail was designed to reflect Gabby’s signature energy, professionalism, and magnetic stage presence. The result? A brand that brings the hype and the polish — just like Gabby — and one of our favorite personal brand examples to date.
About the project:
Service: Design in a day
Gabby Fisher: One of my favorite personal brand examples
The speech bubble surrounding “KEYNOTE SPEAKER” adds a playful, personal element to the logo. It subtly nods to Gabby’s core role — speaking — while keeping the tone approachable and dynamic.
Gabby's name is set in a bold, all-caps sans-serif typeface that conveys confidence, clarity, and strength. It immediately commands attention and signals authority — perfect for a keynote speaker.
The custom feel of the type gives the brand a distinct identity — professional but never stiff. It reflects someone who’s both polished and personality-driven.
"Rachel is the most talented designer I've ever had the pleasure of working with. She has an undeniable gift when it comes to bringing your brand to life. I am OBSESSED with my new branding & website. Her design in a day process is well-organized, structured, and perfectly well thought out. I cannot recommend her services enough. She is AMAZING!!!!!!!!!!"
-Gabby
