Karli Jillian Esthetics
Karli wanted her branding to be approachable yet luxurious while still feeling comfortable and relaxing. Since her business is her name, we focused on creating a unique symbol with her initials KJ and added some curvature to the primary font. We also added a touch of gold throughout her brand to elevate the look and give it that wow factor. One of my favorite parts is the gold "glow getter" brand mark we came up with.