I worked with Saucy Suraci to create a bold, playful brand and website that captures the vibrant spirit of Upstate NY.
With thoughtful design and intentional storytelling, the project captures the vibrant, sassy energy of Kristen and the small businesses she supports. The result is an engaging platform that celebrates local food, shopping, and experiences with a fresh and approachable perspective.
About the project:
Services: Design in a day
Saucy Suraci
The bold, rounded typography exudes a fun and approachable vibe, perfectly aligning with the Kristen's playful and sassy personality.
The bold magenta and soft pink combination creates a striking and energetic contrast, embodying the vibrant and lively essence of Saucy Suraci.
The whimsical detail on the letter "I" in "Suraci" adds a touch of sparkle and individuality, reinforcing the brand's sassy flair.
