Why You Need Multiple Logo Variations For Your Business
Sticking with one logo variation can limit your brand. Think about utilizing these three types of logos variations for your business:
Primary Logo
A primary logo is the main graphic that represents your business and is used most often.
Primary Logo Example
Secondary Logo
A secondary logo is an alternative option to your primary logo. This design may eliminate some text or rearrange the elements to improve readability in different spaces.
Secondary Logo Example
Submark Logo
A submark logo is the most minimal variation in your logo suite. Submarks are intended for online use or when you must resize your logo to a small format.
Submark Logo Example
Multiple variations will make sure your brand is flexible and consistent across any platform!