Why You Need Multiple Logo Variations For Your Business
November 21, 2022
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Sticking with one logo variation can limit your brand. Think about utilizing these three types of logos variations for your business:
Primary Logo
A primary logo is the main graphic that represents your business and is used most often.
Secondary Logo
A secondary logo is an alternative option to your primary logo. This design may eliminate some text or rearrange the elements to improve readability in different spaces.
Submark Logo
A submark logo is the most minimal variation in your logo suite. Submarks are intended for online use or when you must resize your logo to a small format.
Multiple variations will make sure your brand is flexible and consistent across any platform!