ON THE BLOG

Sticking with one logo variation can limit your brand. Think about utilizing these three types of logos variations for your business: Primary Logo A primary logo is the main graphic that represents your business and is used most often.  Secondary Logo A secondary logo is an alternative option to your primary logo. This design may […]

What is the difference between a logo and a brand? A logo is just one graphic element while a brand is a combination of your business strategy as well as multiple graphic elements such as: Brand Design Elements: • Mood Board • Color Palette • Typography • Mulitple Logo Variations • Patterns • Icons • […]