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Sticking with one logo variation can limit your brand. Think about utilizing these three types of logos variations for your business: Primary Logo A primary logo is the main graphic that represents your business and is used most often. Secondary Logo A secondary logo is an alternative option to your primary logo. This design may […]
What is the difference between a logo and a brand? A logo is just one graphic element while a brand is a combination of your business strategy as well as multiple graphic elements such as: Brand Design Elements: • Mood Board • Color Palette • Typography • Mulitple Logo Variations • Patterns • Icons • […]